Sun Day Red
Out Think.
Out Work.
Out Play.
Performance apparel for those who share Tiger’s passion for competing, on & off the course.
Sun Day Red
Performance apparel for those who share Tiger’s passion for competing, on & off the course.
The Collection
The Sunday Red Moment
Tiger Woods in red on Sundays: it’s an image etched in golfing history — as iconic as his swing and as legendary as his wins.
A strong believer in lucky colors, Tiger’s mother Kultida saw red as a symbol of strength and dominance, and once Tiger started winning in red, those beliefs solidified.
Today, the Sunday red is more than superstition. It’s a symbol of Tiger’s relentless pursuit of excellence, and a testament to his mental fortitude under the greatest of pressures.
The work behind the red. The story behind the brand.
Read the StoryFootwear
Early access to drops + a first-order offer.
You’re on the list. Sunday is for closing.
Concept: incentivized capture — today’s live site offers none.